About
Neil McArdle
With over a decade of experience in design, I specialise in crafting distinctive brand identities that elevate luxury and heritage brands. My approach combines meticulous attention to detail with a deep understanding of what makes a brand truly resonate with its audience.
I believe that exceptional branding goes beyond aesthetics—it tells a compelling story, evokes emotion, and creates lasting impressions. Every project I undertake is approached with precision, purpose, and a commitment to excellence.
My work has helped transform businesses across various sectors, from boutique wellness brands to established heritage companies seeking to redefine their presence in the modern market.
Design Philosophy
Timeless Elegance
Creating designs that transcend trends and maintain their impact and relevance for years to come.
Purposeful Simplicity
Embracing refined minimalism where every element serves a purpose and contributes to the overall narrative.
Authentic Connection
Designing with empathy to create genuine emotional connections between brands and their audiences.